Google's Content Integration: Google will integrate Reddit content more effectively across its products, aiming to provide users with more relevant information. Reddit's API Access: Google gains access to Reddit's API for real-time content, enhancing the accuracy of information displayed in Google searches. Concerns over Reddit's User Growth: Analyst James Cordwell raised concerns that Reddit's user growth, particularly daily active users (DAUs) from Google Search, is vulnerable to Google's algorithm changes. Impact of Algorithm Change: Reddit experienced a decline in U.S.-based DAUs arriving via Google search in the fourth quarter.